21 July 2010

BP & the Photoshop Business

An attentive blogger, has called out BP for using photo-shopped photos of its 'crisis response center' in an effort to make themselves look . . . what? minimally responsive to the crisis? I've lifted the detail above from the initial post, but it comes from BP's we page. The observation was picked up by The Washington Post here. Wouldn't a more effective PR policy on BP's part be to actually repair the leaking (oh, sorry, the splurging, gushing) well and then get on with the task of trying to remedy the disaster they've created? This makes one wonder how such a half-assed outfit avoided some similar disaster for so long. (According to news reports, of course, they haven't - they've just ignored problems or covered them up.) Whenever I see this sort of bumbling I think . . . 'You couldn't make this stuff up!'

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